הקדמה – מהי סגמנטציה של משתמשים (User-Segmentation) סגמנטציה של משתמשים (User-Segmentation) היא אחד המונחים הנפוצים בעולם השיווק כיום. זאת, מאחר ולכל מוצר – ממוקד ככל שיהיה – ייתכנו מספר אופנים של שימוש. כל סוג שימוש כזה רלוונטי עבור קהל מסוים… Read More »User-Segmentation – סגמנטציה ב-3 שלבים ("הכר את המשתמש")
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